What is TAA?
TAA demystifies corporate finance with clean, practical explainers—then pairs that with tools and reminders that keep your mental fitness front and center.
A Note from the Founder
As a young founder, I have realised that success in the corporate world isn't just measured in your paycheck or LinkedIn connections, it lays on a deeper level within the wellbeing and upkeep of good sustainable routines around our work
Jonty MacIntyre
Founder, The Analyst Agenda
Why Mental Health Matters
Markets are volatile; your mind shouldn’t be. We normalize balance, routines, and getting help.
New Zealand Resources
Need to talk?
Free call or text 1737 any time for support from a trained counsellor.
Depression.org.nz
Resources to help you understand and overcome depression.
Mental Health Foundation
Free information and resources on mental health and wellbeing.
The Lowdown
Straight-up answers for when you’re feeling down.
20 Core Financial Concepts
Key ideas we think every analyst should know, broken down and made practical.
- Uses leverage (debt) to amplify returns.
- Improves company operations to increase profitability.
- Aims to sell the company at a higher multiple than it was bought.
- Debt is cheaper but riskier; equity is expensive but safer.
- Interest on debt is tax-deductible, creating a "tax shield".
- The optimal structure minimizes the cost of capital.
- Blends the cost of equity and the after-tax cost of debt.
- Represents the minimum required return on new investments.
- A key input in Discounted Cash Flow (DCF) analysis.
- A "call" is a right to buy; a "put" is a right to sell.
- Used for speculating on price direction or hedging existing positions.
- Value depends on stock price, strike price, time, and volatility.
- Expected Return = Risk-Free Rate + Beta * (Market Return - Risk-Free Rate).
- Beta measures non-diversifiable, systematic market risk.
- Widely used but often criticized for its simplifying assumptions.
- Net Income is profit; Free Cash Flow is cash.
- FCF is harder to manipulate than earnings.
- FCF is the basis for most modern valuation models.
- Represents a fractional ownership in a company.
- Provides a claim on assets and earnings.
- Returns are driven by dividends and price appreciation.
- Essentially an IOU from a government or corporation.
- Pays regular interest (coupons) and returns principal at the end.
- Key risks are interest rate changes and default by the borrower.
- Assets = Liabilities + Equity.
- A snapshot of a company's financial position.
- Shows liquidity (short-term) and solvency (long-term) health.
- Summarizes revenues, expenses, and profit over a period.
- Flows from top-line revenue to bottom-line net income.
- Analysis of margins reveals profitability trends.
- Tracks cash from operations, investing, and financing.
- Reconciles net income to the actual change in cash.
- Shows how a company truly generates and spends its money.
- Values a company based on its future cash generation.
- Involves three key stages: forecast, discount, terminal value.
- Powerful but highly sensitive to input assumptions.
- Values a company by looking at the multiples of similar companies.
- Quick and market-based, but finding true peers is difficult.
- Common multiples include P/E and EV/EBITDA.
- A simple ratio of stock price to earnings per share.
- Often used as a quick gauge of relative valuation.
- Meaningless without context of growth, risk, and industry.
- Compares market price to accounting book value.
- A high P/B suggests significant intangible value or growth prospects.
- Most relevant for capital-intensive businesses.
- Trailing P/E is based on historical, actual earnings.
- Forward P/E is based on future, estimated earnings.
- Each tells a different story: what happened vs. what's expected.
- Assets you can't touch, like brand, patents, and goodwill.
- Often poorly reflected on the balance sheet.
- A major source of value for modern, knowledge-based companies.
- Investing a fixed amount of money on a regular schedule.
- Reduces the risk of bad timing by averaging out purchase price.
- A powerful behavioral tool to encourage consistent investing.
- Private funds for wealthy investors using complex strategies.
- Goal is to generate returns regardless of market direction (alpha).
- Famous for high fees ("2 and 20").
- Measure ability to pay short-term bills.
- Key metrics are the Current Ratio, Quick Ratio, and Cash Ratio.
- A declining trend can be an early warning sign of distress.
Building Our Community
Our vision is to cultivate a vibrant community where young professionals and aspiring individuals can connect, grow, and thrive. By fostering key relationships, we believe we can enhance wellbeing and success in any field.
Community Events
Exclusive events and workshops designed to foster learning and connection among members.
Coffee Chats
Small, curated group discussions to share ideas, seek advice, and build meaningful relationships.
Professional Network
A dedicated space for like-minded professionals to connect, collaborate, and support each other.
60.0/100km
Run Goal Progress
$260 / $1000
Donation Goal
Every kilometer counts, just like every conversation.
If you’re struggling, talk to someone you trust or visit local resources.
Stay Ahead of the Curve
Join the agenda. Get insights and new concepts delivered to your inbox. No spam, ever.